Red Flags, Green Flags & Finding Your Perfect Fit
Choosing the right OFM agency is more than a business move—it’s deciding who helps shape your brand and legacy. Too many creators are left burned out by empty promises, generic plans, or misaligned pressure. If that’s been your story, you’re not alone—and there’s a better way. Let’s break it down.
✅ Green Flags: What Great Agencies Do Differently
1. Transparent Fees (No Math Headaches Required)
A good agency should make money with you—not off of you. Whether it’s a percentage model or flat fee, you should know exactly how much is going where, and why. If they’re cagey about their cut? That’s a no.
At Sorelle, we believe transparency is the ultimate power move.
2. Clear Communication & Roles
You shouldn’t be guessing who’s handling what. Great agencies provide clear breakdowns: who’s managing fans, who’s planning content, who’s checking in—and when. You should always know who’s on your team and what they’re doing to move the needle.
3. Tailored Strategy (Not Copy-Paste Campaigns)
Your brand, your energy, your goals—they’re yours. You’re not just a plug-and-play template.
Top agencies take the time to understand what makes you magnetic and build a plan around that. Whether you’re high-volume or slow-burn, luxury or girl-next-door, you deserve a custom roadmap that reflects you.
4. Respect for Your Boundaries
A great agency will never pressure you into content that crosses a personal line. Period. Whether it’s face reveals, explicit content, or messaging tone—your “no” is respected. Always.
At Sorelle, we consider boundaries sacred. They’re not a roadblock to growth—they’re part of what makes your brand sustainable.
5. Scalable Systems That Grow With You
Whether you’re making $5k/month or gunning for the top 0.01%, you need an agency with systems that scale. That means content calendars, strategy check-ins, backend support, fan funnel optimization—and the tech to back it all up.
🚩 Red Flags: What to Watch Out For
1. “One-Size-Fits-All” Strategies
If every creator on their roster is running the same promos, scripts, and DMs... run. What works for one creator might tank another. You are not a carbon copy—and your strategy shouldn’t be either.
2. Pressure to Perform or Post
Red flag. Any agency that equates your worth to your output is not a long-term partner. If they’re pushing more explicit content or longer hours just to hit arbitrary numbers, they don’t have your best interest at heart.
You’re a human being, not a content machine.
3. Vague Promises, No Proof
“Double your income in 30 days” with no receipts? We’ve heard it all. Look for agencies that back up their claims with case studies, reviews, and specific tactics—not buzzwords.
4. Ghosting or Lack of Boundaries
If your agency is unresponsive, inconsistent, or overstepping in your content? Huge red flag. Communication should feel collaborative, not controlling.
5. No Talk of IP, Public Presence, or Long-Term Vision
You’re more than a monthly payout. Your name, your brand, and your image all have long-term value. Agencies that never mention brand building, public-facing growth, or future-proofing your content? They’re not thinking big enough for you.
💬 Questions to Ask Before Signing
You don’t need to be an expert to ask the right questions. Start here:
“What does a typical week of support look like?”
“Will I be working with the same team consistently?”
“How do you help creators grow outside of OF?”
“Can I see an example content calendar or sales roadmap?”
“How often do you check in on boundaries, goals, and burnout?”
🧬 What It’s Like to Work with Sorelle
We started Sorelle because we saw the gaps—and we knew we could do better. We believe that empowered creators build empowered businesses, and we’ve built our systems around that truth.
Here’s what it looks like:
You get a strategy call every month to review your numbers and adjust your content plan.
You get a dedicated team, not a rotating door of assistants.
We co-create a content calendar that aligns with your energy and your goals.
You stay in control of your image and content—always.
You get support for your whole business—not just your DMs.
We’re here to help you grow sustainably, confidently, and without ever losing sight of who you are.
✨ Ready to Find the Right Fit?
We offer free 20-minute consultation calls to help you assess where you are, what’s working, and what’s holding you back. Even if you don’t sign with us, we’ll make sure you walk away with clarity because every creator deserves to feel seen, supported, and in control.
